Instead, he said Forward is to healthcare what the iPhone is to communications. While the Blackberry phone initially gained traction because companies supplied it for their employees, consumers ended up opting to get their own smartphones that were easier to use. In his mind, the existing employer-backed healthcare system is the Blackberry, and Forward’s model is the smartphone.
Big tech and big medicine are both bloated and obsolete. Would love to see a more tailored healthcare provider break through.